A Car That Knows YouMarch 30, 2018
The best technology seems to understand you. Seamlessly, it knows you and it meets your needs before you express them. That’s one of the unique features of MBUX — Mercedes-Benz User Experience — the company’s latest infotainment system that can learn your habits and anticipate your desires, thanks to artificial intelligence developed by the Machine Learning team located in Silicon Valley.
MBUX is designed to adapt to the user, creating an emotional connection between the vehicle and driver – it can also do this with multiple authorized drivers per vehicle. Using a paired smartphone, the system “sees” who’s sitting in the car, and then adjusts the radio station or navigation destination preferences automatically.
The intelligent system can also integrate with your smartwatch, smartphone, and smart speaker outside of the car. With these integrated devices, drivers can perform tasks such as checking the fuel level while at the office or sending travel destinations to the car while still at home. Over-the-air updates make sure the system and related applications it accesses are always up to date.
Hill and his colleagues entirely developed the MBUX system’s ability to provide intelligent suggestions, starting with the algorithms to model driver behavior and culminating with deploying production software to the car. What was it like to work on this system? Says Hill, “It was a great experience. And to see our ideas come to life is very exciting.”
Mercedes-Benz launched the multimedia system MBUX at the Consumer Electronics Show in Las Vegas 2018. It will debut in the new 2018 A-Class series.